Starting a business comes with all kinds of worry and stress. From finding loans to start a business to finding a location to run the business from, there is a lot to think about. Nowadays however, there is a worry thrown in the mix that is new to the age. Social media for a startup can be time consuming in the beginning, but if done properly it is not hard, and it can reap huge rewards.
First Thing’s First
Any successful business these days needs a website. Get it done. The site can be informational only or offer an online service. For example, if you own a retail business you may offer the option to purchase online, or you may just offer information about the business and the industry on your site. Either way, it needs to look professional and be user friendly. If you as the owner are not equipped with the skills to make that happen, find someone who is.
Get the Social Media Rockin’
Once you have a website, set up all your social media platforms for your business. This definitely includes a blog, a Facebook Page, and a Twitter account. Google + and LinkedIn are also excellent platforms, and others can be added as you want. Again, if you do not know how to do it, find someone who does to help you or to do it for you. It is a service well worth paying for, and loans to start a business can be used for this as well.
Each account should have an air of cohesiveness. Backgrounds, banners, logos, and voice should all tie together to create one business social media storm. The same person who writes your blog posts should write your status updates and tweets. You can even use quotes from blog posts as status updates and tweets.
Coordinate and Socialize
It is social media after all. Comment as the business on other relevant blogs, join relevant Facebook groups, and follow relevant Twitter accounts. Include buttons for social media platforms on your website and your blog so all of it can be easily shared across platforms by anyone who wishes, and share those of others relevant to the industry.
A Note on Help
Finding help with social media and a website for a startup is worth it. Find someone who is good with a reasonable price if you do not happen to have any friends who will do it for free. If you are still in the loan hunting stage, Biz2Credit helps business owners find loans to start a business for free. With a network of over 1,300 lenders, they help match entrepreneurs with just the right lender to find the perfect financing product for their needs. Whether it is for startup, to grow and expand, or just to help with operations Biz2Credit can help.