A steady stream of repeat customers is the lifeblood of a restaurant.
Once you have secured your restaurant financing and open your doors, it’s time to really start cooking! And by that, I mean cooking up lots of attention to bring patrons to your new venture.
In our socially connected world, there is perhaps no greater marketing partner than the device on which you’re reading this blog. Simply put, a social media presence is critical to the success of your restaurant.
Here is a marketing menu for today’s socialsphere:
1. Appetizer – Start off with the most popular sites. Facebook and LinkedIn are still the leaders when it comes to reaching friends/family and business colleagues, respectively. And they are both FREE to set up.
2. Main course – Promote, promote, promote. List your menus and your hours, upload photos of your most famous dishes and desserts, and post weekly/daily specials. Be sure to update frequently and have all your friends “like” the site and offer reviews.
3. Dessert – The crème de la crème. Whether your chef is the most highly sought after talent in town or simply your Mom, play up his or her biography. Have them set up their own page and link back into your restaurant (in effect doubling your reach).
In no time, social media sites and the free advertising they provide should have your restaurant known throughout your community.
Obtaining loans for restaurants is simple when you turn to Biz2Credit. Visit https://www.biz2credit.com or call (877) 861-2210 for advice.