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"Accidental Entrepreneur" - A banking opportunity for 2014

The economic downturn spawned a new breed of aggressive "Accidental Entrepreneurs" who are tech-savvy, more focused on profits than passion, and are not afraid to go outside the box to get the job done. And yes, they are looking for lending relationships!

On January 9th you can learn more about this high-growth demographic with insights from Brian Burch, VP of Consumer and Small Business Marketing for Symantec, and moderated by Tracy Kellaher, VP at Biz2Credit. Brian will explore this new segment's characteristics, discuss what they are demanding from their partners, and what you need to do to win their business in 2014.

Presenters for the webinar included:

Brian Burch
Vice President, Global Consumer & Small Business Segment Marketing
Tracy Kellaher
VP at Biz2Credit