Satinder Sharma : Owner of Brick Lane Curry House
The restaurant industry in New York and New Jersey is hyper competitive, and restaurant owners will be the first to acknowledge this truth. Amidst the bustling world of start-up businesses, Brick Lane Curry House has prevailed since it opened in 2001 through the recession later in the decade.
Securing funding for restaurants is no easy task since bankers consider restaurant loans rather risky. Factors that worry lenders are restaurants' high rates of default and the heavy equipment and inventory investments that lose value fairly quickly. This was evident when Satinder Sharma, owner of Brick Lane Curry house could not secure a loan for his business in 2008.
The Great Recession had just hit the U.S., and restaurants -- as well as other small businesses -- had difficulty securing financing. This occurred just as Brick Lane Curry House was expanding exponentially.
"A couple projects of ours were stalled and that's when we were introduced to Biz2Credit," Sharma said. "It was very simple and easy after that. They took care of everything - I didn't have to jump through any hoops and didn't have to go through any lending paperwork."
Sharma attributed his business's survival to Biz2Credit's easy-to-use platform and honest employees.
"I was extremely happy with the experience with Biz2Credit. There is no going around in circles, they are very straightforward about what they can and cannot do," Sharma said. "I will definitely recommend it to other people who are in similar situations."
To see a video of Satinder Sharma telling his story, click here: